We had three major guiding lights heading into the launch of Outbreak:
- Fans had been asking for a large-scale Zombies experience for years, and we knew there were a million different ways that could be interpreted. After all, every player has a different idea of what Zombies “is” to them… just ask anyone who’s visited r/CODZombies.
- We’d always wanted to build a massive, interconnected Zombies experience in the past, but never had the infrastructure to pull it off until we started development on Black Ops Cold War. This was our chance to really show off what we could do.
- We knew fans enjoyed the core gameplay already, and we wanted to provide an entirely new playground to put those mechanics to use. Whether that meant running over zombies in vehicles, taking on much larger objectives, or discovering crazy combinations of Wonder Weapons, Perk Skills, and Field Upgrades in a wide-open space, Outbreak was the platform where players could let their imaginations run wild.
With these goals in mind, we launched Outbreak in Season Two with the biggest playspaces we’d ever created in Zombies. The reaction from fans was incredible, with more people playing Zombies in Black Ops Cold War that weekend than at any other point since the game’s release. Today, the number of Outbreak players is virtually neck-and-neck with round-based map players, which has been simply awesome to see.
At its launch, Outbreak was already a much bigger experience than any previous “DLC 2” we’d released to date, and launch was just the beginning. We know we’ve got something special here, and we’ve been building on that success while also working on new content for every pillar of Zombies.
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